Starbucks Concept Store

Starbucks was looking for a way to build both a stronger presence for the story of coffee and bring a community-centered feeling to their cafés.

As part of the team tapped to visualize this concept store, we addressed every aspect of the customer experience including layout, furnishings, product, merchandising, and signage.

Some of these concepts were used with the launch of the new Starbucks Roastery.